Hello and welcome to my Keyword Advantage review. If you are just looking for some quick facts about Adam Short's software you can read them below. If you are looking for a more in depth review just keep on reading.
Keyword Advantage Quick Facts
What is it: Keyword Research Software
Main Benefit: Finding buyer keywords you can actually rank for
How much: $47 (limited time launch special)
Easy Of Use: 5 Out of 5 Stars (3 step process both experienced and newbie friendly)
Video Demo

Keyword Advantage Bonus
If you buy this piece of software through this link → get Keyword Advantage now. Or any other link on this page then you can get my exclusive bonus offer.
4 Exclusive Bonus Offers
I am giving away some of my best kept secrets on this one and all of my friends are calling me crazy for doing it. But I like doing things that other people aren't doing.
I will show you step by step how to rank YouTube videos, give you 3 unique articles on your topic (100% unique), show you how to get some of the most powerful links of the web and an ebook that will teach you how to write articles properly.
Easy 3 Step Process
Step 1. Data Mining
Quickly grab the search volume and CPC (cost per click) for each keyword in Google
Step 2. Analyze
Now that the data is imported, you can run a competition analyses and get a final color-coded rating for all the keywords.
It will find you keywords with decent search volume but low competition. It will also find keywords that have real buyer intent (ie actual buyers are typing in those keywords in the search engines).
Hint: If a keyword has a high CPC, it means it attracts buyers, not time wasters.
Step 3. Final Rating
Once it has the search volume and APR data, it can determine the final rating.
The simple color-coding system tells you exactly which keywords to target and which to avoid. This tool is clean, simple and easy to use.
10 Features Of KWA
- Pull keyword data directly from Google Keyword Planner
- Search multiple keywords at once
- Calculate keyword competitiveness
- View color coded results based on revolutionary MoneyWord Matrix
- Filter keyword lists
- Save keyword data to projects
- Identify profitable niche markets
- Import keyword lists
- Export project data to Excel
- Continual upgrades and on-going product support
Sound like a piece of software you could use? Click here to go to the official Keyword Advantage website.
Myths Busted
This guide should dispel many of the internet myths about keyword research and help you immensely in getting search engine traffic.
Below we’ve outlined the essence of keyword research. After reading this guide you will know more about keywords and how to choose them than 99.9% of marketers out there.
Let’s begin with an explanation of how to properly analyze the value of a keyword. Overall keyword value is determined by looking at a keyword from three distinct angles:
How many people are searching for the keyword each month?
2. Keyword Competition (KC)
How hard is it to rank in the top 10 Google results for the keyword?
3. Keyword Buyer Propensity (KBP)
How likely is someone to buy something after typing that keyword into Google?
These three criteria tell us everything we need to know about whether we should be targeting a given keyword, or avoiding it.
Most keyword tools out there do not assess keywords from all three angles, which is a huge pitfall.
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At worst, they do not bring back all of the information you need.
At best, they bring much of the information back, but don’t display it to the user in a friendly and efficient way (you must wade through multiple screens and push multiple buttons to get the data you want).
The software pulls back all of this necessary information in one click and displays it on one screen, making keyword research faster and more effective.
See Keyword Advantage In Action

Click This Link Or The Play Button Above To Watch The Video
There are various metrics we use to find KC, KP, and KBP.
Keyword Advantage uses the most trusted metrics out there to calculate these values.
They are as follows:
- Monthly Searches (KD)
- Average PR (KC)
- CPC (KPB)
Monthly Searches tells you the Keyword Demand. Average PageRank gives you the Keyword Competition and CPC offers you information on the Keyword Buyer Propensity.
These metrics are highly trusted among the SEO community, but only if they are pulled from the right place.
This is a 2nd area where it stands apart from it's competition. Not only do we analyze a keyword from all three key angles using the best metrics available, but we also only pull our data from the most trusted source – Google.
This is why you can be sure that keyword analysis is the best analysis you can do.
The following is a breakdown and explanation of each of the columns of data included and how to interpret that data.
Easy User Interface
When you run a keyword list through the tool, it will pull back data for that list of keywords and display it within each column.
Below is more information on each column of data:
KW – Keyword
This is the keyword you are analyzing.
SV – Search Volume
Google’s calculation of the number of times a given keyword was queried in their search engine over the last month.
APR – Average PageRank
The average PageRank of the top 10 sites listed within Google’s organic results.
FR – Final Rating
This is the final rating for a given keyword and the most important piece of information displayed in the tool.
The final rating is calculated by combining APR Rating with some proprietary calculations.
CPC – Cost Per Click
The average cost per click for this keyword in Google’s Adwords program.
This metric is a good indicator of “buyer propensity.” The higher the average CPC, the more money advertisers are willing to spend to get clicks for that keyword.
This means that the customers they are attempting to acquire using that keyword must be high value customers.
Note: CPC is not factored into the final “Rating” for a keyword.
We’ve included it to give you additional insight into the “buyer propensity” of a keyword. It’s especially helpful in analyzing keywords that are more ambiguous (namely, keywords that are “yellow” or “light yellow”; see “Keyword Advantage Color Coding Guide” for more detail).
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TRT- Total Ranking Traffic
An estimate of the number of unique visitors per month you will receive with a #1 Google ranking for your keyword. It’s generally known that if you obtain a #1 ranking in the Google organic results for a given keyword, you can expect to see between 35% and 45% of the overall traffic for that given keyword.
So if a keyword gets 10,000 searches per month according to the Google Keyword Tool, you can expect to see 3,500 to 4,000 visitors per month to your website if you obtain a #1 ranking in Google for that keyword. In this example, 3,500 or 4,000 would be displayed in the TRT column of Keyword Advantage.
We include this to give you an idea of how much traffic you can expect to receive for your SEO efforts.
Note: TRT is not factored into the final “Rating” for a keyword. It’s included to give you an idea of how much traffic you can expect for a given keyword.
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Money Word Matrix
Adam Short and his team have come up with the following chart is used to determine the overall value of a given keyword.
The software uses this matrix below to analyze keywords, and calculates the results into a final score (represented by our color coding scale: See the PDF document included in this download called: “Keyword Advantage Color Coding Guide”)
The matrix focuses heavily on how competitive a keyword is. Competition plays a huge role in search engine optimization and those who find the least competitive keywords possess a major advantage. Most keyword tools analyze competition on a somewhat superficial level.
This tool goes far beyond this traditional analysis and looks at a very important factor (Average PageRank) and uses this data to calculate a final analysis.
This allows you a level of insight into keyword competition that you won’t find anywhere else with any other keyword software out there.
We’ve included the matrix below along with a brief explanation of how it is used:

Average Page Rank Matrix
The Average PageRank Matrix looks at search volume vs. average PageRank in Google to score keywords. To calculate average PageRank, Keyword Advantage finds the top ten results in Google for a keyword, pulls back the PageRank of each of those pages, and then takes an overall average.
This tells you how difficult it will be to “leap frog” those competing sites and get your website listed in the top 10 of Google for that particular keyword.
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Final Results
This piece of software uses the results from this matrix to calculate a final keyword score of Jackpot or Excellent, Good, Fair, or Poor. This final score is also represented by the color coding system (again, see “Keyword Advantage Color Coding Guide” for more detail).
Keyword Advantage Testimonials
Multiple pages, 1-3 of Google
“KA had absolutely helped me. I started about 7 months ago. KA has helped me get 3 websites ranked on the first page of Google within 6 months. The most recent site was launched just 5 weeks ago.”
Multiple page 1 of Google
“While I was incapacitated, nothing happened with my website. Then, I started get AdSense revenue. At first, it wasn't much, but then over a few months, it built up to a consistent $110/month. I believe this was all due to KA helping me select the optimum keywords for my site. And it enabled me to do so with relative ease.”
Traffic comes from 3rd party high ranking websites
“Keyword Advantage is simply the best way to find words and phrases that will make money. I use it nearly every. As a result I have several Page #1 Google rankings in highly competitive niches. Quick and easy to use, Keyword Advantage is an indispensable tool in my success.”
“I use KA it every time I create a page or post. Right now I have two sites that are ranked #1 and #4 respectively and I feel that the Keyword Tool is one of the major reasons my sites have done so well. Oh, and my sites also receive offers from a number of independent affiliate programs asking me to join their programs as a result of my visibility.”
“I never thought it would be so easy to rank in the top ten of Google Search Engine but it is. By using the Keyword Advantage Tool, I was able to have 3 websites rank in the top ten in less than 3 weeks. I have used a couple other tools that didn't work as well. I will never use any other tool unless it was developed by Adam and his team at NPC. Thanks for helping make my dreams come TRUE Adam”
Pages 2 -15 in Google
“I have created one website and it was up in the top rankings of Google in a little over a week. I started making income in just a couple days later. I was amazed that it worked and can't wait to move forward in 2014 to making some serious money online thanks to Adam and his tools!”
Page 1 in Google
“The Keyword Advantage tool has helped me find some problem-based low competition keywords to build small niche sites around. I have been able to find keywords that have over 1,000 searches per month that aren't too difficult to rank for, including in the weight loss niche which is a very tough niche to break into. If it wasn't for Keyword Advantage, I probably wouldn't have found these low competition keywords.”
Multiple page 1 of Google
“I love the Keyword Advantage tool… it helps me focus on the best keywords for my blog which helps people to lower blood pressure naturally… including a specific brand name heart/blood pressure remedy. I am ranking on page one for big name products in niche!”